“Make us look good.” 

No, that doesn’t mean free makeup for all of your realtors. Although if it keeps them loyal…

It means your realtors need you to make them look good in front of their potential buyers and sellers with speed, accuracy, and extraordinary service. If you can help them look like the best person for the job, they’ll win that deal—and you’ll win their loyalty.  

Your first chance to help your realtors “look good” is the quoting process. So here are 3 quick tips to help you provide top-tier client service that keeps your realtors “looking good” when it comes to quoting. 

Tip 1: Keep your listing agents on top of their numbers game

An inaccurate quote from your title company could be the reason your realtor loses a listing—and the reason you lose that client forever. You can’t afford that.

Here’s a simple example. A seller would think they only have one mortgage payoff therefore one single reconveyance fee. Not so fast. If that seller has a line of credit with a zero balance, then the seller needs a payoff letter and an additional reconveyance fee for that as well. 

The listing agent would have no idea about this, and not including these fees in the seller net sheet is definitely risky. It could make them look inaccurate and sloppy in front of their seller, potentially causing them to lose that deal. 

And this is just one example, not to mention back taxes owed, nuisance liens, and so on. All of these are found while you research the property before generating the seller net sheet for your agent. 

We encourage you to DO THIS WORK and be indispensable for your agent.

Tip 2: Offer to help the buyer side as well

Ever heard of the “Rule of Reciprocation?” It states that whenever you give someone a gift, they feel more inclined to reciprocate. 

Fewer and fewer title reps are generating buyer estimates for their agents, but the ones that do are usually the best reps working for the best and fastest growing title companies. 

When you offer to generate a buyer sheet, you may not only win the escrow, but you’re scoring serious customer service points.

And remember, you know more about the property and transactions than your agents do. Be that beacon of light for them and make those buyer estimates absolutely precise, not just when it comes to closing fees, but also lender fees, impounds, and tax prorations. 

Tip 3: Pick the right technology

Whatever you’re using to generate quotes needs to make your realtors look sleek, smart, and professional. If you’re still relying on Excel spreadsheets, you’re not doing your clients any favors.

If you’re looking for the right quoting technology, look out for the following:

• Speed: Don’t leave your realtors (and their potential sellers) waiting on a quote. Faster service impresses everyone. 
• Ease of use: This relates to speed. If technology is too difficult to use, your title reps will be slowed down (or not use it at all)
• Compliance: The quotes produced need to be accurate and compliant with TRID, RESPA, etc—you can’t worry about your taxes or the accuracy of the title insurance policy amounts
• Looks: Make them look good…literally. Your quotes need to be both beautiful and branded (so your realtors remember who is making them look so sleek) 
• Accessibility: Your reps need to be able to access your quoting tool from ANY device (but remember, App store-based apps will be updated far less frequently than web-based apps, meaning your accuracy could be in jeopardy) 

If you implement these three tips, you’ll be helping your real estate agents look good and building the loyal relationships that lead to repeat business. 

The post The #1 Thing Real Estate Agents Want From Their Title Company first appeared on titlecapture.com.

This is no news really! All title companies have this same problem. Whenever your Realtors are out and about with their buyers and sellers, your title reps are home. Why? Because Realtors usually work when buyers and sellers have TIME to see them, to see properties, and this is usually during week-ends and off-hours.

What to do?

Step 1: Use technology! Have an app!

First of all, let me tell you that there are already other, younger, hungrier, title companies out there that are already using technology to their advantage. Others need to catch up, or it will become about survival, more than growth.

Here’s the basic solution. Have a title company app that works for you 24/7 and gives your Realtors EXACTLY what they need, at their fingertips.

Let’s take an example:

Suppose Realtor Bob is with a buyer, visiting a home. It’s Saturday afternoon and the buyer is super-excited about the home and asks Bob the following question: “Hey man, I want this. How much will this cost me? I want the full breakdown!”.

Now Bob, unable to call your title company up can’t provide his buyer with the settlement costs and recording fees. He may be able to pick up a pen and a calculator and figure out the buyer’s monthly mortgage costs, but … really? How’s Bob going to look like to his customer? Old-school, that’s how.

Imagine you had a title company app and Bob pulled his iPhone tapped on your app and did a full buyer estimate with closing costs and monthly mortgage costs, the works. Then he taps again and sends the buyer an email with the estimate. Pretty neat! It could actually seal the deal right then and there…

Besides, your title company app would also offer Seller Net Sheets, regular Title Quotes (for Lenders) or Preliminary HUD forms. It’s all up to you really to increase your bottom line.

Step 2: Determine your Realtors & Lenders to have YOUR app on their phones / tablets / desktops

It’s not sufficient to just have the title company app. It’s also necessary that your agents use it. Just like in the example above, Bob needs to have the app on his phone’s homescreen.

TitleCapture makes it easy for any app user to save the app on the homescreen, therefore having your title company logo on the device they interact with almost constantly. When they start using your app, they will become addicted to it, we guarantee this. When you have them in that state, chances are you’ve won an agent for life.

The post Your Realtors are Working and You’re NOT in the Office! first appeared on titlecapture.com.